" It was stuff, and of the trashiest kind. So that
almost coincident with the birth of the idea began its abuse and
disintegration; the result we see in the meaningless presentations which
pass for "woman's pages" in the newspaper of to-day.
This is true even of the woman's material in the leading newspapers, and
the reason is not difficult to find. The average editor has, as a rule,
no time to study the changing conditions of women's interests; his time
is and must be engrossed by the news and editorial pages. He usually
delegates the Sunday "specials" to some editor who, again, has little
time to study the ever-changing women's problems, particularly in these
days, and he relies upon unintelligent advice, or he places his "woman's
page" in the hands of some woman with the comfortable assurance that,
being a woman, she ought to know what interests her sex.
But having given the subject little thought, he attaches minor
importance to the woman's "stuff," regarding it rather in the light of
something that he "must carry to catch the women"; and forthwith he
either forgets it or refuses to give the editor of his woman's page even
a reasonable allowance to spend on her material. The result is, of
course, inevitable: pages of worthless material. There is, in fact, no
part of the Sunday newspaper of to-day upon which so much good and now
expensive white paper is wasted as upon the pages marked for the home,
for women, and for children.
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